Antics of a Direct Response Marketer

Posts from — October 2009

I’d rather have a system than passion

We can’t all be Gary V.

Hell, I wouldn’t want to be.

Not because I don’t like the guy, or have a huge amount of respect for him (I do), it’s that I simply don’t want to spend all my time focusing on just one thing. I’ve never found something so interesting it made me think ” I want to dedicate my whole life to this”. If you have, cool. But I haven’t.

And I don’t think there’s anything wrong with that.

I like to think I take the Michael Gerber/ Tim Ferriss approach to business. I want a business that fuels my lifestyle, not consumes it…

That’s why I’d rather have a system than a passion when it comes to my marketing business (and we’re all in the marketing business).

I find I can spend more of my time doing the things I enjoy, like making spray paint art for people, if I hire an outsourcer, give them a system to follow, and tell them to plug in “X niche”.

That’s really why I’m in marketing anyways, to make a lot of money without doing a lot of work. I’m not interested in being a Guru or a pseudo-celebrity, that’s way too much work.

So that’s going to be the new focus of this blog with embarrassingly bad grammar. To report on systems that are simple and easily outsourced that can fund the life of your dreams.

So follow me on twitter, subscribe to this blog, and sign up for my list. Your about to find out how great, and how simple, life can be.

October 25, 2009   2 Comments

Conversations with Jason Fladlien

This video was taken while I was at JV Alert in San Diego.

I met a lot of amazing people while I was there, but Jason stood out. His genuine attitude to help and his incredible knowledge on all things marketing were truly inspirational.

Jason man, if you read this and ever want someone to come sleep on your couch and come up with even more crazy marketing ideas. Let me know!

October 6, 2009   4 Comments

Surfing in La Jolla, CA during JV Alert Live

I was out in San Diego last week for Ken McArthur’s JV Alert Live. It was a great event, and a great experience.

To top it off I got to go surfing for the first time and we got most of it on video!

October 2, 2009   No Comments